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The content we consume has changed drastically in recent years. It’s much more visual, much shorter, and much more direct. The product that most exemplifies the way we’ve grown accustomed to consuming content is the Story: short, precise, and once we’ve exhausted it, an easy tap of the finger will skip to the next one. …
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Five steps to developing a data-driven culture in your organization
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When the designer is involved in the code, the developer talks about the roadmaps, and the PM is passionate about UX - it sounds like its about the get messy. How does it work?
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39 דק'
SFS Talks: Aligning the Product & client-facing teams
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The content we consume has changed drastically in recent years. It’s much more visual, much shorter, and much more direct. The product that most exemplifies the way we’ve grown accustomed to consuming content is the Story: short, precise, and once we’ve exhausted it, an easy tap of the finger will skip to the next one. …
How to Produce Content that People will Want to Consume Read More »
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5 דק'
Five Psychological "Bugs" that Can Help You when Creating a Product
1. Social Proof You won’t be surprised to learn that people copy other people’s choices in order to avoid the mental effort of making decisions. But here’s a little secret (that was also scientifically proven via research): when a customer has a lot of information, the effect of social proof is smaller. This means that …
Five Psychological “Bugs” that Can Help You when Creating a Product Read More »
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Four Insights into Performance Marketing We Learned Along the Way
These days, Performance Marketing is the most basic tool for reaching customers for your product. However, it is also a relatively new tool – our paradigms are constantly changing, and there are things you have to learn the hard way before mastering it. Here are several insights we’ve reached after making quite a few mistakes …
Four Insights into Performance Marketing We Learned Along the Way Read More »
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We share the process of creating the new role of Product Alignment, and discuss how to create better communication between the Product and the client facing teams. Guests: Leah Bauman and Nir Goldstein.
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Asaf Fradkin and Barak Zigdon share the most important things to know when starting a partnership program, and best practices for building the first relationships.
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Five steps to developing a data-driven culture in your organization
1. Assessing the current state Any cultural change should begin with an understanding of the existing culture or belief even before attempting the change. A key component in developing a data-driven culture is changing the way people think about data. In many organizations the data collection process is complicated and ineffective. Many times it’s about …
Five steps to developing a data-driven culture in your organization Read More »
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