How does one design with no limitations or boundaries? How can we use our vision and dreams to create a better design? And how do you make this vision accessible for the entire company?

“Every designer has their essence – the thing for which they get up in the morning that excites and motivates them. It has to do with being able to dare, to dream big, and to have a true passion. On a day-to-day basis, this excitement is sometimes lost because we run from task to task and talk about what needs to be done instead of thinking about what is right. This is true for me as a designer and for the product itself. The ultimate question is how do you even dream big? How do you get to the point where you are creating something that hasn’t been created yet? I think this is something every designer aspires to”. (Hili Neeman Magid)

This week Lior Krengel hosts Evgeniy Kazinec and Hili Neeman Magid, Senior Product Designers at monday.com, who talk about the platform’s redesign process in summer 2018 – a design that developed from the vision of six designers at monday.com that has led the company forward. It succeeded precisely because we dared to dream with no limits.